THE MORAL MOLECULE
Why are some people trustworthy, while others lie, cheat and steal? Part of the answer may reside in a hormone called oxytocin. Gary Rosen, Editor of WSJ Weekend Review, talks to Paul Zak, the author of The Moral Molecule, and director of Claremont Graduate Univerity‘s Center for Neuro economic Studies.
Log on to www.neuroeconomicstudies.org for further information, and www.moralmolecule.com to buy the book.
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